DESIGNER | Prea James

Australian bridal designer Prea James has just unveiled her 2026 made-to-order bridal core collection, Para Siempre. The collection launches in the Prea James flagship boutique today and with partner retailers worldwide at the end of this month.

Para Siempre, which translates to “forever” in Spanish, reflects on timeless beauty. The collection explores structure and fluidity: structured corsetry transitions into bias-cut satin, drapery flows like liquid, and minimal lines are enhanced by subtle lace details. Each piece in Para Siempre is crafted to inhabit the delicate intersection of fashion and permanence — a lasting testament to the enduring nature of love and style that remains long after the moment fades.

Featuring five gowns, the collection also includes a mini dress and signature PJB separates, such as a delicate lace top with statement sleeves, a stunning corset, and a form-fitting skirt, offering brides the ability to mix and match and to create a personalised look. Rendered in a warm ivory palette that speaks to understated luxury, standout pieces like the sculptural Eva Gown embrace quiet elegance, for which Prea James is renowned for. There are subtle nods to eras past, the Adeline Skirt and Etta Corset evoke the languid glamour of the 1930s. Yet the collection speaks firmly to the now: a language of modern romance, stripped of excess and defined by ease.

There is a quiet power in the restraint — The Valerie Dress, a strapless column gown that perfectly skims the body with modern precision and architectural draping — which Prea James does so well, pairs with a delicate off-shoulder lace Annaliese Lace Top. The Kaia Mini turns bridal into high fashion with a sculptural silhouette and demonstrates that shorter gowns can still exude elegance and sophistication.

Designed with intention, Para Siempre is a considered collection, allowing each piece to be crafted with meticulous attention to detail and timeless elegance, a signature style for the Australian designer. Seasonal additions to the collection will be introduced throughout the year, offering fresh, unexpected moments of newness while maintaining the collection’s cohesive vision.

About the Brand

Prea James is synonymous with designing gowns for relaxed, modern brides, who want something fashionable and unique for their wedding day, with a design philosophy drawing from the adage that "Simplicity Is The Ultimate Sophistication". With her fashionable yet uncomplicated take on bridal, Prea James has a keen eye for an unfaltering fit and hand finishes that add that special touch to each gown, with pieces being made in-house at their Sydney Atelier. The brand is now stocked in close to 30 retailers around the world as well as a flagship boutique in Sydney, Australia.

Prea James Bridal

Website: www.preajames.com.au

Instagram: @presjsames_bridal

Email: hello@preajames.com.au